Pure Hair & Spa

296 Clarence Road, Four Oaks, Sutton Coldfield, West Midlands, B74 4LT

About us

We are an Aveda Concept hair salon & beauty spa catering for all genders. Here at Pure we don’t just provide services, we offer “experiences”; from complimentary rituals to the personal touch you receive from our experts, you can be assured of the utmost in guest satisfaction.
You can experience Aveda products in their entirety too. Aveda offer the most advanced, safe and naturally derived colour in the industry and a vast range of vegan, cruelty free hair and beauty products.

Read more...

Opening hours

Monday 09:00 - 20:00
Tuesday 09:00 - 20:00
Wednesday 09:00 - 20:00
Thursday 09:00 - 20:00
Friday 09:00 - 20:00
Saturday 09:00 - 18:00
Sunday By Special Arrangement Only.

Our work

Reviews

4.90
1,885 verified reviews
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Hairdressing on another level!

Tina Westwood
19th May 2023
Team Member: Helen
5.0
Appointment verified by SaloniQ Software

Another lovely treatment today for my hair. Friendly and professional, great service!

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Response from Pure Hair & Spa

Thank you for your lovely review Tina, we'll let Helen know! :) x @purehairspauk, Sutton Coldfield

Perfect place for a pamper!

Charlotte Massey
19th May 2023
Team Member: James
5.0
Appointment verified by SaloniQ Software

Beautiful salon and super friendly staff!! James is amazing and I always leave with gorgeous hair!! Love all the attention to detail, little massages and hot stones, more tea and treats than you can handle and relaxing environment. Highly recommend!!

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Response from Pure Hair & Spa

Thank you for your amazing review Charlotte! It means so much to us to know our efforts make a difference & feedback like yours makes it so special x We'll let James know too! :) @purehairspauk, Sutton Coldfield

Amazing salon !

Sharina Kelly
17th May 2023
Team Member: James
5.0
Appointment verified by SaloniQ Software

Absolutely Amazing service from start ro finish.
I went in feeling fed up and low with how I looked and I came out feeling on top of the world and looking fabulous.
James was brilliant!

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Response from Pure Hair & Spa

Thank you for such a lovely review Sharina, so pleased we helped make you feel better! :) We'll let James know x @purehairspauk, Sutton Coldfield

Excellent

Susanna Marko
11th May 2023
Team Member: Mushin
4.5
Appointment verified by SaloniQ Software

I’m not going anywhere else since I meet Mushin , cutting extremely good , helping making good decisions, always surprises me with better and better hairstyles each times .

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Response from Pure Hair & Spa

That's so wonderful to hear Susanna, we will pass on your feedback to Mush, thank you so much x @purehairspauk, Sutton Coldfield.
Don't forget for every friend you introduce to Mush you will receive a £10 voucher too! :) x

Brilliant Everytime

Raj Mattu
10th May 2023
Team Member: Mushin
5.0
Appointment verified by SaloniQ Software

Been going here for over a year now and just a really good place. Everyone is friendly and welcoming, Mush is very good at what he does and I am always happy whenever I get my hair done here. Definitely a long term place to get my haircut.

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Response from Pure Hair & Spa

That's amazing to hear Raj, thank you so much for your lovely feedback; we'll let Mush know too! Don't forget for every friend you introduce you will recieve £10 voucher too! :) x @purehairspauk, Sutton Coldfield

First visit

Jacky Crean
29th Apr 2023
Team Member: Abi
5.0
Appointment verified by SaloniQ Software

Everyone was really friendly. Made me feel welcome. Hair colour just as I wanted it. Really great service

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Response from Pure Hair & Spa

Welcome to the salon Jacky! Thank you so much for your lovely feedback, we're so pleased you like your hair & we'll let Abi know. Don't forget you have £10 off your 2nd visit! :) x @purehairspauk, Sutton Coldfield

Relaxed

Zobia
28th Apr 2023
Team Member: Lydia
4.0
Appointment verified by SaloniQ Software

First time visit. Had the lovely Lydia for an aveda aroma massage.
Felt very relaxed after treatment. Lovely spa atmosphere. My knots were dealt with very well.

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Response from Pure Hair & Spa

So happy to hear you enjoyed your massage Zobia! Thank you for your lovely review, we will let Lydia know :) x @purehairspauk, Sutton Coldfield.

Highlights /cut/blow dry

Susanne Dawson
28th Apr 2023
Team Member: Max
5.0
Appointment verified by SaloniQ Software

Fabulous ! As usual . Thank you for transformation ??.

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Response from Pure Hair & Spa

Always pleasure Susanne & thank you for your lovely review :) x @purehairspauk, Sutton Coldfield.

Utterly brilliant

Rebecca Wilkes
27th Apr 2023
Team Member: Lydia
5.0
Appointment verified by SaloniQ Software

Lydia and the team at Pure spa are wonderful; they were accommodating when I was running late, calming when I arrived more than a little stressed, and then delivered an almost pain-free bikini wax in a lovely relaxing environment. I will definitely be back.

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Response from Pure Hair & Spa

Completely our pleasure Rebecca, thank you for such a lovely review, we'll let Lydia know & look forward to seeing you again :) @purehairspauk, Sutton Coldfield.

Fabulous as always.

Dawn Maxwell
26th Apr 2023
Team Member: Max
5.0
Appointment verified by SaloniQ Software

Perfect salon time as always when visiting Pure Salon and Spa. Max knows exactly how to do my hair, uses fabulous products and I always leave with not only great hair but relaxed from the whole salon experience. Love this salon and staff. Excellent service every time.

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Response from Pure Hair & Spa

And we love you Dawn! :) THank you for your loyalty & your fabulous reviews! x @purehairspauk, Sutton Coldfield.

First Class Service

Sarah Wynn
26th Apr 2023
Team Member: Max
5.0
Appointment verified by SaloniQ Software

Popped in for an in between fringe trim.Had a coffee read a magazine and left with a freshly cut fringe and an overall new style. Thanks Max. Very pleased ?

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Response from Pure Hair & Spa

Thank you for your lovely review Sarah, always a pleasure! :) @purehairspauk, Sutton Coldfield.

Body polish

Nic Fletcher
24th Apr 2023
Team Member: Amanda
5.0
Appointment verified by SaloniQ Software

This was my first spa visit / body polish treatment and I was very impressed. Amanda was polite and considerate. I get married this week and this was just what I needed to relax and the perfect pamper. My only disappointment was how quickly it went! :)

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Response from Pure Hair & Spa

That's so lovely to hear Nic, thank you for such an amazing review - we'll let Amanda know & we hope your wedding was wonderful! :) x @purehairspauk, Sutton Coldfield.

Hair re style

Connie Luke
22nd Apr 2023
Team Member: Abi
5.0
Appointment verified by SaloniQ Software

Thank you Connie loved her time with Abbi today as always a first class job

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Response from Pure Hair & Spa

Ah that's lovely to hear, so pleased Connie enjoyed her visit, we'll let Abi know! Thank you for your lovely review x @purehairspauk, Sutton Coldfield

Sienna X Spray Tan

Bethanie Roberts
21st Apr 2023
Team Member: Abi
5.0
Appointment verified by SaloniQ Software

Really friendly and put me at ease. Tan looks great so happy with results.
Was also given vouchers for next time

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Response from Pure Hair & Spa

Thank you for your lovely review Bethanie, we're so pleased you're happy with your tan! Don't forget if you recommend a friend you'll both receive £10 off! :) x @purehairspauk, Sutton Coldfield

Blonde to brunette

Gemma Cowan
15th Apr 2023
Team Member: Abi
5.0
Appointment verified by SaloniQ Software

First time at the salon. My hair was quite the challenge for Abi, but she listened, took her time and understood the project explaining to me every step of the way! I went from a dull blonde colour to a stunning ash brunette. Abi turned my hair into exactly what I wanted and I would recommend Abi within a heartbeat. Made me feel comfortable throughout my appointment.

Thank you Abi

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Response from Pure Hair & Spa

That's amazing to hear Gemma, thank you for such a lovely review, we're so happy you like your hair! We will let Abi know! :) x@purehairspauk, Sutton Coldfield

Lovely salon, lovely treatments.

Heather Richards
13th Apr 2023
Team Member: Lydia
5.0
Appointment verified by SaloniQ Software

My second visit to this lovely salon did not disappoint and I left following a lovely and relaxing treatment.
The staff that work here are very friendly and welcoming.
Lydia, my therapist was wonderful and she gave me a well needed back and shoulder massage followed by a rejuvenating eye treatment.

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Response from Pure Hair & Spa

Thank you so much for your lovely review Heather, so pleased you enjoyed your experience with us! We will let Lydia know x @purehairspauk, Sutton Coldfield

Loving the Balayage

Kerry Bicknell
11th Apr 2023
Team Member: James
5.0
Appointment verified by SaloniQ Software

I always feel at ease walking into the salon, always friendly and attentive, James has been my hairdresser for over a year and knows exactly what I want, this time was like no other, I was initially wanting to lighten my hair with highlights but after talking to James he suggested a balayage instead and it is exactly how I imagined I wanted it to be. I love it thank you. Highly recommended.

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Response from Pure Hair & Spa

Thank you for your amazing review Kerry, we're so happy you love your new balayage & we will let James know! x @purehairspauk, Sutton Coldfield

Excellent

Noel Gilronan
9th Apr 2023
Team Member: Lydia
5.0
Appointment verified by SaloniQ Software

First class service, highly recommended

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Response from Pure Hair & Spa

Thank you for your review Noel, we'll let Lydia know! @purehairspauk, Sutton Coldfield

Transformation therapy

Yvonne Viggers
8th Apr 2023
Team Member: Max
5.0
Appointment verified by SaloniQ Software

What can I say amazing came back feeling a million dollar's!! Thanks Max andAli. He transformed my hair! Thanks so much as always 100%

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Transformation therapy

Yvonne Viggers
8th Apr 2023
Team Member: Max
5.0
Appointment verified by SaloniQ Software

Revelation thought Max was going to have a breakdown when I said I wanted a complete transformation! Hair that is!!! But he pulled it off!!! Amazing thanks Abi and Max!! I may not look like Meg Ryan but my hair does.....

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Transformation therapy

Yvonne Viggers
8th Apr 2023
Team Member: Max
5.0
Appointment verified by SaloniQ Software

Oh my goodness I feel like a princess!!! Max had a meltdown when I said what I wanted!!! But he achieved the impossible nearly!! I wanted to look like Meg Ryan at least my hair did!! Thanks feel amazing ? thanks all Abi thanks too for tlc colour

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Response from Pure Hair & Spa

Yvonnee, that's so funny, anything that causes a Max meltdown is always worth it! :D So pleased you're happy with your hair, we'll let Max & Abi know. Thank you for your fab review! xx :) @purehairspauk, Sutton Coldfield

Hair cut

Jane Storer
8th Apr 2023
Team Member: James
5.0
Appointment verified by SaloniQ Software

Love my new style thanks James

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Response from Pure Hair & Spa

Thank you Jane, so pleased you're happy with your new style - we will let James know! Thank you for your lovely review x @purehairspauk, Sutton Coldfield

Hair appointment

Judy Pocock
8th Apr 2023
Team Member: James
5.0
Appointment verified by SaloniQ Software

As Always treated well. Pleased with my hair.
A bit disappointed that free gift as emailed by Aveda was not available

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Response from Pure Hair & Spa

Thank you for your lovely review Judy - we are sorry the birthday gifts are out of stock - we are in contact with Aveda and waiting for them to replenish and will let you know x @purehairspauk, Sutton Coldfield

Roots colour & cut

Anonymous
5th Apr 2023
5.0

Very pleased , with all treatment on my hair , by lovely James

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Response from Pure Hair & Spa

Thank you for your lovely review, we will let James know!
@purehairspauk, Sutton Coldfield

Visit yesterday

Debbie
2nd Apr 2023
Team Member: Max
5.0

Fantastic salon, really friendly
Always pleased with results
Great cut and colour yesterday, love it
Thank you Max

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Response from Pure Hair & Spa

Thank you for your lovely review Debbie, so pleased you're happy with your hair; we'll let Max know! :) x @purehairspauk, Sutton Coldfield

Gents haircut

Anonymous
29th Mar 2023
Team Member: James
5.0

Great hair cut as always....

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Response from Pure Hair & Spa

Thank you for your fab review! :) @purehairspauk, Sutton Coldfield

Brilliant natural colour

Lynne Harrison
29th Mar 2023
Team Member: Max
4.5
Appointment verified by SaloniQ Software

I wanted something to modernise my hair ready for my sons wedding. Max knew I was scared of drastic colour changes but suggested cap highlights to blend the grey in and I’m so happy with it

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Response from Pure Hair & Spa

That's so good to hear Lynne, so pleased you're happy with your colour - we'll let Max know. Thank you for your lovely review! :) @purehairspauk, Sutton Coldfield

Love my hair

Mandeep Sidhu
26th Mar 2023
Team Member: Helen
5.0
Appointment verified by SaloniQ Software

Love my colour Helen! Amazing service as always!

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Response from Pure Hair & Spa

Thank you for your lovely review Mandeep, we'll let Helen know. Always a pleasure to see you x :) @purehairspauk, Sutton Coldfield

Amazing experience

Marva Hall
25th Mar 2023
Team Member: Carron
5.0
Appointment verified by SaloniQ Software

My second visit; like my first, I had a very relaxed & enjoyable experience,
Carron was very attentive and made sure I was happy with every step.
Overall very professional & welcoming team.
I have now found my hair salon,

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Response from Pure Hair & Spa

So happy to have you back Marva! :) Thank you for your lovely review - we'll let Carron know. We're so pleased to count you as a loyal guest x @purehairspauk, Sutton Coldfield

Hair cut

Rosie Bird
25th Mar 2023
Team Member: James
5.0
Appointment verified by SaloniQ Software

James has done an amazing job! I am so happy with my new hair style and will be coming back. Thanks James! You listened to what I wanted and you made it happen. My mum also got a glass of wine so a happy mum too! ?

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Response from Pure Hair & Spa

That's lovely to hear Rosie, thank you for your lovely review - we'll let James know - and pleased Mum was happy too! :D x @purehairspauk, Sutton Coldfield

Wonderful

SUE PERKS
22nd Mar 2023
Team Member: Abi
5.0

Thoroughly enjoyed my experience. Amy was lovely will definitely be back

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Response from Pure Hair & Spa

Thank you so much for your lovely review Sue, we're so pleased you enjoyed your experience with us :) x @purehairspauk, Sutton Coldfield

Spa

Lily Ghosh
19th Mar 2023
Team Member: Abi
5.0
Appointment verified by SaloniQ Software

My mum had a wonderful zcalp and neck and back massage and felt very chilled afterwards.Also she enjoyed the manicure and luxury pedicure.

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Response from Pure Hair & Spa

That's wonderful to hear Lily, we're so pleased your Mum enjoyed her experience with us at the spa! Thank you for your lovely review! :) x @purehairspauk, Sutton Coldfield

Another great haircut

Julie Grosvenor
18th Mar 2023
Team Member: Max
5.0
Appointment verified by SaloniQ Software

I always look forward to going to Pure for my hair colour and cut. All the staff are friendly and professional and nothing is too much trouble.

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Response from Pure Hair & Spa

Always great to see you Julie, thank you for such a lovely review :) x @purehairspauk, Sutton Coldfield

Excellent

Trudy Yates
14th Mar 2023
Team Member: Angela
5.0
Appointment verified by SaloniQ Software

I had a new style Angela was amazing
So pleased
Colour perfect
Coffee was good
See you in 6 weeks

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Response from Pure Hair & Spa

Always a pleasure Trudy, thank you for your lovely review. Look forward to seeing you! :) x @purehairspauk, Sutton Coldfield

Visit

Neill Webster
12th Mar 2023
Team Member: Helen
5.0
Appointment verified by SaloniQ Software

My men’s stylist was Luke explained everything to me that he was going to do, excellent customer service will definitely be booking with him again to style my hair and my cut troat shave

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Response from Pure Hair & Spa

That's wonderful to hear Neill, we're so pleased you're happy with your service - thank you so much for your lovely review! :) @purehairspauk, Sutton Coldfield

Love it

Melissa Asson
11th Mar 2023
Team Member: Helen
5.0
Appointment verified by SaloniQ Software

I always love my salon experience at Pure hair & Spa. Another lovely cut from Helen. Love it. Thanks Helen.

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Response from Pure Hair & Spa

Always our pleasure Melissa & thank you for such a lovely review; we will let Helen know :) x @purehairspauk, Sutton Coldfield

Pamper party

Katie Hinz
11th Mar 2023
5.0
Appointment verified by SaloniQ Software

Excellent - I purchased the voucher for my daughter Amelia’s birthday.
She had a pamper session with her friend Darcey. The stylists were lovely and friendly. My daughter had a a lovely time. The value for money was excellent and we will definitely come again.

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Response from Pure Hair & Spa

That's so wonderful to hear Katie, we're so pleased the girls had a nice time with us! :) x @purehairspauk, Sutton Coldfield

New hair colour

Louise Goode
10th Mar 2023
Team Member: Carron
5.0
Appointment verified by SaloniQ Software

The salon is beautifully decorated and the staff were welcoming. The advice and care was excellent and Carron was perfect in listening to my preference and delivering a really lovely hair colour. I felt well and truly pampered with a neck , shoulder, hand and arm massage by young Max with as much camomile tea as I could drink. All for a very fair price too. Looking forward to having some sessions with Carron for dietary and lifestyle. Would highly recommend.

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Response from Pure Hair & Spa

Lousie it's reviews such as yours that make everything we do so worthwhile, thank you so much for your positivity; we'll be sure to let Carron know xx :) @purehairspauk, Sutton Coldfield

Hair colour and blow dry

Susan Lynch
9th Mar 2023
Team Member: Max
5.0
Appointment verified by SaloniQ Software

I'm delighted with my hair colour! After a thorough consultation with Max discussing my wishes to grow my hair and concerns for it's continued good condition, he coloured & blow-dried my hair to perfection. Not easy between styles!! A complete transformation when I left the salon with advice on the best products to use whilst growing my hair and a free sample to try out. He nailed the brief!!

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Response from Pure Hair & Spa

That's amazing to hear Susan, thank you for such a lovely review - good luck with the growing! :) xx @purehairspauk, SuttonColdfield

Mother and daughter time

Anonymous
8th Mar 2023
5.0

A very calming and relaxing afternoon
Great results with my hair.

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Response from Pure Hair & Spa

Thank you for your lovely review, we're so pleased you enjoyed your experience with us :) x @purehairspauk, SuttonColdfield

Friday Morning

Sarah Wynn
5th Mar 2023
Team Member: Max
5.0
Appointment verified by SaloniQ Software

Nice relaxing head massage coffee chat and excellent haircut by the professional and always friendly Max. The ladies at Bridge were impressed ?

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Response from Pure Hair & Spa

That's so lovely to hear Sarah, thank you for such positive feedback - recommend the Bridge ladies & you'll get £10 off your next visit! :D xx @purehairspauk, SuttonColdfield

Great Salon

Anonymous
4th Mar 2023
5.0

As always brilliant, loved my hair colour. Great experience

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Response from Pure Hair & Spa

Thank you for your lovely review! :) x @purehairspauk, Sutton Coldfield

Great staff

Anonymous
4th Mar 2023
5.0

Max always delivers and gives great customer service as do all the other staff in a relaxed and professional environment and the wine is fabulous.

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Response from Pure Hair & Spa

Thank you for your lovely review, we will let the team & Max know, we do all strive to make everyone's experience positive so to hear your feedback makes it all worthwhile :) Thank you! x @purehairspauk, Sutton Coldfield

Chocolate Balayage

Samera Ahmedd
28th Feb 2023
Team Member: James
5.0
Appointment verified by SaloniQ Software

James understood the exact colour and cut I wanted. I have had so many compliments on my hair. I could not recommend James enough, he is amazing. Thank you so much James!!!

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Response from Pure Hair & Spa

Thank YOU Samera for trusting us & James with your gorgeous hair. Thank you for your lovely reviews too :) x @purehairspauk, Sutton Coldfield

Chocolate Balayage

Sermera Ahmedd
28th Feb 2023
Team Member: James
5.0
Appointment verified by SaloniQ Software

So happy with my balayage and hair cut.
James was absolutely amazing, i could not recommend him enough. I've had so many compliments on my hair all thanks to James! James did the colour and cut exactly how I wanted it. I could not recommend him enough. Thank you so much James!!!

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Response from Pure Hair & Spa

That's so wonderful to hear Sermera, we're all so pleased you're happy with your hair - it looked gorgeous! We will definately let James know about your lovely review - thank you! :) x @purehairspauk, Sutton Coldfield

Hair cut

Anonymous
28th Feb 2023
5.0

Thanks James for a very nice cut

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Response from Pure Hair & Spa

Thank you for your lovely review :) x @purehairspauk, Sutton Coldfield

Carron

Julie Egginton
24th Feb 2023
Team Member: Carron
4.5
Appointment verified by SaloniQ Software

Great! Carron gave me a consultation the day before and I felt she really listened and understood what I wanted. However, due to the costs I walked away with recommendations for a different colourist and stylist.
I decided to decline on the colour and just see Carron for a cut and blow dry, as it was her advice and experience I felt could help.
I was very pleased with my overall experience, from Joe, the new trainee who was chatty and attentive, to my cut and styling with Carron.
I did feel like I’d just stepped out of the salon at the end! Carron is very warm and a talented stylist. I would recommend and visit more often if the price wasn’t so high. The experience was nice, but given the salon is in a suburb with much cheaper competition, I feel it is overpriced.
Joe promoted the massage therapies and was helpful in giving me samples of the products that Carron had used.

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Response from Pure Hair & Spa

Thank you for your lovely review Julie, we do understand how our prices may seem expensive; especially due to the current economic climate. We may not be the cheapest option but we do believe in the value of the service we provide and we hope you appreciate the value of our service in terms of guest experience.
We certainly value your business and hope to retain you as a guest :) x @purehairspauk, Sutton Coldfield

Relaxing and Enjoyable Colour Experience

Cam
24th Feb 2023
Team Member: Carron
5.0
Appointment verified by SaloniQ Software

I visited Pure hair & spa for my first time for a highlights and Colour having previously been a Toni & Guy and Essensuals customer.

I found the experience to be really relaxing especially the complementary massage at the beginning of my appointment with my choice of Aveda scented oils and hand and arm massage at the wash basin.

The wash basin have massage chairs and they have hot towels which further add to the relaxing experience. I opted for an additional 15 minute facial whilst at the basin which was great too!!

Caron was really knowledgeable , friendly and welcoming especially regarding hair loss . I am really happy at the end results.

Really enjoyable experience and it is like visiting a combination of a mini spa and hairdressers. I used to dread having my hair coloured and for once enjoyed the experience!!

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Response from Pure Hair & Spa

That's so amazing to hear Cam, thank you for such a wonderful & positive review. We're so pleased you enjoyed your experience with us and we will let Carron know, she'll be so happy :) x @purehairspauk, Sutton Coldfield

10/10

Rajvinder Pall
23rd Feb 2023
Team Member: Lydia
5.0
Appointment verified by SaloniQ Software

Lydia was absolutely amazing. Would highly recommend trying this salon if you've not already tried. ?

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Response from Pure Hair & Spa

That's so lovely Rajvinder, thank you for such a lovely review x @purehairspauk, Sutton Coldfield

Chakra Massage 90 Min

Katie Latham
21st Feb 2023
Team Member: Paula
5.0
Appointment verified by SaloniQ Software

I have never experienced anything like this. Paula was so lovely and put me at ease straight away. The massage itself was amazing and Paula listened to what I asked and the Chakra element was so interesting to learn about. Thank you so much. I’ll definitely be back x

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